How
Turbostart
works?
A straight path to success

Turbostart first launched in October 2019, with three stages of screening before the final selection of the top 25 startups. The programme is scheduled to happen bi-yearly, with the next cohort starting in April 2020. Our Management Team, Advisory Board and Investment Committee play an important role in the selection process. The teams work together to hand pick a combined number of 50 startups every year. Our larger vision is to put these entrepreneurs under the spotlight and create meaningful synergies to consolidate India’s startup ecosystem.

Selection Criteria

Selection of the top 25 start-ups will be based on the following criteria:

01
Innovative nature of the products and solutions the start-up offers
02
Market depth
03
Potential and scalability of the business model
04
Traction and impact analytics
05
Team Strength
06
Viability of unit economics
Eligibility

Turbostart brings the perfect ecosystem to the founder, rather than the founder having to painfully look for a fit. Turbostart understands the challenges of starting and scaling up. Apart from funding, Turbostart also facilitates the entrepreneur with any other services their business might need, which include business modelling, legal and marketing services.

An entity will be for the TurboStart programme if it matches the following minimum criteria:

01
It is incorporated for a period of less than 10 years
02
It works towards innovation and development or improvement of products or processes or services
03
It has a minimum viable product or proof of concept
04
It has a scalable business model.
Benefits

Turbostart is a sector-agnostic national level programme which aids in mobilising resources for startups created by today’s entrepreneurs. The chosen ten best startups will have access to the following benefits:

01
Source of Funding

up to INR

2 Crore
02
Strategy consulting

Product Validation, Business Modelling, Capital Structure, Marketing Strategies, HR Strategies and more.

03
Services

From legal to brand strategies, this encompasses almost everything that a founder needs to take into consideration.

More Benefits
Funding

Startups have the opportunity to get funded up to INR 2 cr! This process will be executed soon after the Grand Finale. Turbostart will also facilitate additional rounds of fund raising through investors, family offices, and other related avenues.

Product Validation

By integrating tried-and-tested methods with innovative product launch ideas, our industry-investor network will mentor your startup through new product launch strategies the product validation process.

HRM

Get assistance in human resource management such as Board formation, talent acquisition and management, identifying rewards and recognition methods, and installing a comprehensive HRM system.

Brand and digital strategy

Build your brand’s perception in line with business growth strategies through effective brand communication strategies and corporate communication in brand promotion.

Marketing and Sales

We help to create integrated market communication with the right marketing strategy through the use of both digital marketing plans and developing effective marketing communication, ensuring your brand will optimally reach more consumers.

Business Modelling

Get aid in evaluating your business strategy and revenue model to develop a differentiation based business model innovation to capture and enhance value.

Capital Structure

Manage strategic and tactical issues related to the capital structure of a company such as types of capital structure, optimal capital structure and investor communication strategies.

Entity Structure

We help determine the appropriate legal/ operating business entity structure in both India and overseas.

Timeline
  • Aug 15 - Sep 30 2020
    Call for Applications
  • Oct 01 - Nov 30 2020
    Application Screening
  • Dec 2020
    Final Pitches
  • Jan 2021
    Grand Finale/ Announcement of Winners

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